History tends to remember figures for their wars, their power, their art, their scandals, or their genius, but clothing has always helped shape their image. Some famous figures knew exactly how to use fashion to create an aura of mystery, display their social status, or simply stand out, while others seemed almost determined to dress in a way that baffled, annoyed, or disappointed everyone around them. Here are 10 historical figures known for their inability to coordinate their outfits and 10 others renowned for their sartorial elegance.
1. Napoleon Bonaparte
Napoleon had a commanding presence, but no one would have described him as flashy—in the sense that a peacock is flashy. He often favored practical military attire and was known for sticking to familiar, fairly understated uniforms, even though he could have placed greater emphasis on imperial extravagance. This choice may have helped shape his image as a disciplined commander, even if it didn’t exactly make him a fashion icon.
2. Thomas Jefferson
Jefferson placed great importance on ideas, architecture, and image in the broadest sense, but his dress sense was often described as unimpressive in person. He could appear awkwardly plain, disappointing, or simply not particularly well-groomed by the standards of European-influenced high society. For a man of his standing and refined tastes, his sense of fashion was surprisingly uninspired.
3. Abraham Lincoln
Lincoln had many strengths, but his sense of style wasn’t really one of them. His clothes often looked a bit rumpled on his very tall frame, and his overall appearance could seem more practical than refined. Of course, that didn’t stop him from becoming one of the most recognizable presidents in American history. Yet being an iconic figure and being well-dressed aren’t always synonymous, and Lincoln is a striking example of this.
4. Ludwig van Beethoven
Beethoven’s appearance often reflected the chaos and intensity of the life he led. Contemporary descriptions frequently mention disheveled clothing, a scruffy appearance, and the air of someone so absorbed in music that he cared little whether his coat matched the rest of his outfit. If you had met him, it’s likely his hair is what you would have remembered above all else.
5. Karl Marx
It seems perfectly normal that the architect of communism would care absolutely nothing about fashion. Karl Marx tended to sport a disheveled and somewhat unkempt appearance, which fit the stereotype of the overworked intellectual, opposed to the very notion of material possessions. His famous beard played an important role in his image, but not always in a way that complemented the rest of his outfit.
6. Queen Victoria
Queen Victoria’s wardrobe in her later years was not focused on glamour. After Prince Albert’s death, she spent decades dressed in deep mourning attire, which was emotionally understandable but, visually, was austere and notoriously repetitive. Historical significance took precedence over stylistic innovation, and it is precisely for this reason that she appears in this section of the list.
7. Benjamin Franklin
Franklin was smart enough to use his clothes strategically, especially in France, but his style could sometimes veer into a somewhat scruffy pragmatism. He was not so much seeking to win a best-dressed contest as to embody popular wisdom and republican simplicity.
8. Leo Tolstoy
Tolstoy’s subsequent rejection of wealth and aristocratic pretensions was very clearly reflected in the way he dressed. He adopted simple, peasant-style clothing as part of a moral and philosophical transformation that, while sending a strong message, did not really translate into a refined style. What mattered was sincerity, not elegance, and he devoted himself to it body and soul.
9. Mahatma Gandhi
Gandhi’s attire was deliberately minimalist and imbued with political meaning; it was not simply outdated by chance. He chose simplicity to denounce colonialism and advocate for autonomy and solidarity, and in that sense, his attire proved extremely effective. That said, if we’re talking about a “fashion icon” in the aesthetic sense of the term, it’s clear that he doesn’t belong in that category.
10. Albert Einstein
Einstein had a legendary hairstyle and a sense of style befitting a man who had a thousand other things on his mind. He was known for dressing casually, sometimes sloppily, and generally without much regard for refinement. One got the impression that if his socks matched, it was probably by chance.
Now that we’ve reviewed the historical figures known for their lack of fashion sense, let’s talk about those who knew how to dress elegantly.
1. Julius Caesar
Caesar understood that clothing was an integral part of power, and he used it accordingly. Ancient authors noted the care he took with his appearance, and he had a reputation for wearing his toga with a certain flair that some critics deemed suspiciously elegant. In a world where public image was of paramount importance, this kind of visual mastery was no small feat.
2. Elizabeth I
Elizabeth I viewed clothing as a form of political theater, and she particularly excelled in this area. Her dresses, jewelry, wigs, and carefully crafted visual symbolism made her body an integral part of the state’s communication apparatus. She fully understood that appearance could embody majesty, chastity, wealth, and power all at once.
3. Beau Brummell
Beau Brummell is undoubtedly one of the most obvious examples on this entire list, as style was, in a sense, his primary calling. He revolutionized men’s fashion in Regency England by championing a more refined cut, understated elegance, and an obsessive attention to fit and presentation. The modern suit owes him far more than many realize. When discussing the men who redefined the codes of sartorial elegance, his name immediately comes to mind.
4. Marie Antoinette
Marie Antoinette’s legacy in fashion is so significant that it almost overshadows every other aspect of her personality. Her outfits were extravagant, whimsical, impractical, and often politically disastrous, but they also had a considerable influence. The fact that her style helped fuel the people’s resentment only serves to demonstrate just how powerful it was.
5. Louis XIV
Louis XIV understood better than anyone else in history that clothing could serve as a weapon of power. He turned the French court into a stage where luxury, adornments, high heels, wigs, and refined fabrics all contributed to reinforcing his authority and control. Nothing about his style was left to chance, as every detail was intended to project an image of magnificence and remind the people who was at the center of it all.
6. Oscar Wilde
Oscar Wilde dressed with the same theatrical confidence he brought to his writing and public image. He loved velvet, silk, and unique details, and felt that his clothes should convey something interesting even before he opened his mouth. For better or worse, this set him apart in a culture that did not always appreciate men who so openly displayed their taste for beauty.
7. Wallis Simpson
Wallis Simpson possessed that refined, understated elegance that fashion history never truly forgets. She favored clean lines, impeccable tailoring, and sophisticated simplicity, which gave almost all of her outfits a luxurious air even before one knew the details. Many disapproved of her lifestyle, but even her most vocal critics often acknowledged that she dressed beautifully.
8. Jacqueline Kennedy Onassis
Jackie remains one of the most instantly recognizable figures among fashion icons, as her style is instantly recognizable. She had a knack for wearing outfits that were refined, modern, and elegant all at once, without ever appearing weighed down by excessive embellishments. Whether she was wearing cloche hats, oversized sunglasses, or impeccably tailored coats, she always exuded a serene air that everyone dreamed of emulating.
9. Princess Diana
Princess Diana transformed from a shy young aristocrat into one of the most photographed and influential style icons of the 20th century. Over time, she skillfully used her outfits to convey a sense of warmth, glamour, and independence, and to forge a new public image marked by self-assurance. Her evening gowns, casual outfits, and the precision of her ensembles from the so-called “revenge dress” era all contributed to cementing her legacy.
10. Josephine Baker
Josephine Baker combined boldness, wit, sensuality, and absolute mastery in the way she dressed. Whether on stage or in everyday life, she knew how fashion could enhance her charisma and transform a performance into a true visual spectacle. Her style could be playful one moment and stunningly elegant the next, making it impossible to reduce her to a single look.