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From 1.8 million to 14.7 million: the arithmetic of the ego

The story begins in April 2026, when Trump announces that the reflecting pool at the Lincoln Memorial—that 610-meter-long body of water, more than a century old—needs to be renovated. He says it himself: “I have a guy who’s incredible with pools, he tells reporters in the Oval Office, adding that he has built “more than 100 pools” in his lifetime. That “guy” turned out to be Atlantic Industrial Coatings, a Virginia-based company whose main claim to fame was having worked on the swimming pools at a Trump golf club in Sterling, Virginia. All of this took place under a private contract—without a competitive bidding process.

The announced budget: $1.8 million. The final cost, revealed by The New York Times and later corroborated by the Department of the Interior’s contract summary: $14.7 million. An eightfold increase. The company had no prior history of federal government contracts, according to media reports. A second private contract, awarded to an Ohio-based company linked to a Trump donor according to CBS News, added an additional $1.1 million to treat algae using a technology known as a “nanobubbler.” In June 2026, The Guardian reported that the final touches had been completed and the system was operational. Trump announced on Truth Social that the public would still be marveling at this pond a century from now.

An “American flag” blue that’s turning green

The problem is that the paint began to peel. And the water turned green. Algal blooms—of the Desmodesmus genus, according to aquatic ecologists interviewed by NPR—invaded the pond a few days after it was filled. Scientists from George Mason University, having taken samples, confirmed that these algae were not toxic, that they resulted from a common natural phenomenon in shallow bodies of water exposed to sunlight, and that the renovation had likely disrupted the pond’s nutrient balance. Cleaners were seen kneeling in the water to scrape off the algae, just a few days after officials had declared the pool “perfect.”

Interior Department spokesperson Katie Martin explained to CNN that the algae came from “residue in the supply lines” that had been inactive for eight weeks during construction—“part of the normal start-up process, she said. Meanwhile, Trump claimed on Truth Social that the pool had “never looked as beautiful as it did a week ago, even compared to its 1922 inauguration”—a factual error, as the pool officially opened in 1923, NPR corrects. But facts have never been the strong suit of this narrative.


This moment would be almost comical if the stakes weren’t so serious. A president who boasts about a masterpiece that’s starting to flake, who gets the opening date wrong, and whose claims are being corrected by experts in real time—that’s not bad faith; it’s a disconnect between reality and the image he wants to project.

This content was created with the help of AI.

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